OnePlus | Marketing & Creative
Creative lead in the 2017 April Fool's Campaign for OnePlus, marketing a new product called Dash Energy. From drawing up a storyboard for the campaign video, initial wireframing of the landing page and designing regional teaser images, everything was created in-house.
The final result was a real product, the Dash Energy Drink which was available in select pop-up locations after the campaign.
Project Manager: Emmanuel Peype
Art Direction: Rob Marshbank Jr
Graphic Designer: Jessie Thavonekham
Copywriter: Chris de Boer
Videographer: Jason Lee
3D designer: Xia Lu
Website Design: Lin Yuan
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