Lead designer on OnePlus’ 2017 April Fool’s Campaign, marketing a new product called Dash Energy. From drawing up a storyboard for the campaign video, initial wireframing of the landing page and designing regional teaser images, everything was created in-house. 

The final result was a real product, the Dash Energy Drink which was available in select pop-up locations after the campaign. 

Creative Lead on OnePlus’ 2017 April Fool’s Campaign, marketing a new product called Dash Energy. From drawing up a storyboard for the campaign video, initial wireframing of the landing page and designing regional teaser images, everything was created in-house. 

The final result was a real product, the Dash Energy Drink which was available in select pop-up locations after the campaign.